The Heat is On: Is Fashion Ready?

Andrew Burnstine – Retail Matters

Weather extremes, like the scorching heatwaves that roasted Europe and the US this week, are a growing threat to businesses.

But in their recently released investor reports, big fashion brands are shrugging it off, saying they don’t see climate change as a material risk in the near term. It seems while the world gets warmer, the fashion industry thinks it can handle the heat.